Mohabbat Guest blogger guidelines

Please take some time to review this entire document as it should answer any questions you may have about what kind of content we’re looking for and how the submission process works.

What we consider for every post before publishing

Posts should be relevant to our blog content and center around Indian wedding planning and related topics, that provide our readers valuable information they can use.

We also look for a few things in everything we publish:

Original concepts, quality writing, and reliable information. In trying to keep our blog fresh, we try not to publish articles / posted that have been published in any other South African based blogs. In extreme circumstances, we do however consider posts/articles that have bee published internationally.

The article reflects the writing style/tone of the Mohabbat blog. Overall, we have a sense of casual helpfulness in a style that is easily readable and understandable to our readers.

Proper attribution of data, quotations, and outside content referenced in the article.

No more than one link to your company’s website in the body of the post.  In addition to this, you are also welcome to link to your listing on our vendor page if you have one.

The Different Post Types We Accept

Here are some of the most successful blog post types:

Canonical: These posts give readers in-depth tactical takeaways that are supported by relevant, recent examples, original quotes, original graphics, and current data. These types of posts tend to run at 1,500 words and above. When readers finish this type of post, they should be able to immediately execute on the given topic and have very few questions left on how to do it.

Graphics: These posts rely heavily on an infographic or Slideshow created by the author. Usually, they feature a few paragraphs of introduction, the embedded media itself, and not much else. The graphic should be comprehensive and easy to read, have a compelling narrative, contain plenty of white space, and feature up-to-date data that are properly sourced.

TOFU: These posts are created with broad, top-of-the-funnel traffic in mind. They’re usually related to larger internet trends or business-related topics and are lighter in nature. There are also very few tactical lessons that can be taken away from them.

While we certainly publish posts from time to time that doesn’t fall into any of those categories, your post has the best chance of being accepted if it matches one of these formats.

What We Won’t Accept

There are some things we simply cannot accept:

  1. Anything that’s been covered on our blog before. Please do a search of our site before submitting your articles.
  2. Anything that may be construed as a link-building scheme.
  3. Anything that’s too promotional for your company or organization.
  4. Anything that’s offensive or inaccurate.
  5. Anything that’s overly critical of individuals or companies – this is not a site to air grievances.

How to Submit Your Post

You can submit online by clicking here or by e-mail submissions.

You can e-mail hello@mohabbat.co.za with the following:

  1. Your completed post as a Word Doc.
  2. Image files (with attribution) in a separate folder dropbox, naming the folder with your name and Mohabbat in brackets.
  3. Short author bio including a maximum of one anchor text link to your own website.

If your article meets editorial standards and aligns with our content strategy, we will respond to let you know your article will be published and a schedule publishing date depending on our editorial schedule. This process may take up to 3 weeks.

Due to the volume of requests we receive, we might not be able to respond to all submissions.

The Not-So-Fine Print

  1. Submissions must meet the Mohabbat’s blogging quality standards in order to get published.
  2. We cannot allow you to republish your guest post to your own blog, LinkedIn, Google+, Facebook pages. Please see our Content usage guidelines below.
  3. The Mohabbat reserves the right to edit and adapt your guest blog content as we see fit, and update it in the future for accuracy and comprehensiveness.
  4. Mohabbat reserves the right to include calls-to-action to Mohabbat content, including but not limited to email newsletters, ebooks, and other downloadable content.

What Mohabbat content can you use? And How?

1. Feel free to share links to any of our content by email and social media. We’ll love you for it!

2. Feel free to republish in full any Mohabbat original images (such as charts, graphs, cartoons, infographics), videos, or SlideShows by copying or embedding them and including them in your content, as long as you honor the Content Attribution Policy below. (Note: This does not include any stock images we’ve purchased for use in our content.)

2.1 Feel free to reference or quote up to 75 words of any of our text content (facts, figures, quotes, etc.) in your own blog articles, presentations, documents, etc. as long as you honor the Content Attribution Policy below.

2.2 Unfortunately, we can’t let you republish in full any of our text-based content (blog articles, PDFs, PPTs, DOCs) on the web as duplicate content is bad for SEO, and Google does not like this very much.

2.3 Unfortunately, we cannot fulfill requests for original files (e.g. PDFs, PPTs, DOCs or original video files).

2.4 You cannot make money off of our content. We gave it to you for free, so you need to keep it free by passing it along.

2.5 You cannot claim our content as your original ideas (i.e. using our content and publishing it on a channel as your own). We love that you want to share it, but please just share the original link instead. Thank you!

Content Attribution Policy

  1. Attribute Mohabbat as the source.
  2. Link to the original Mohabbat source you’re referencing.
  3. For references to a Mohabbat blog article, link to the URL of the specific blog article you’re referencing.
  4. For references to Mohabbat downloadable content that offers a form, please link to the landing page URL with the form for that individual offer.

Thanks for sharing, we appreciate it!